Shine india monthly magazine

Shine india monthly magazine

Shine india monthly magazine published this article page no 40 scheme aims to introduce mind set change with the help of nuanced communication with the following target groups o primary young and newly married couples pregnant and lactating mothers parents secondary youth adolescents (girls and boys) in-laws medical doctors/ practitioners private hospitals nursing homes and diagnostic centres  tertiary officials pris frontline workers women shgs/collectives religious leaders voluntary organizations media medical associations industry. it is a tri-ministerial convergent effort of ministries of women and child development health & family welfare and education.  mowcd is the nodal ministry. 2 major components of advocacy and media campaign on bbbp o multi-sectoral intervention in selected districts it has no provision for individual cash incentive components and thus is not a dbt (direct benefit transfer) scheme.

Shine india monthly magazine